Auxos AI


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Project Goal
Stand out during a Y Combinator launch.
Auxos builds a platform that creates AI clones of real customers, so teams can test surveys, messaging, pricing, and product flows in minutes instead of running a multi-week research panel. They were preparing to launch publicly, across their own channels and Y Combinator's, alongside the rest of a strong batch. The product needed a clear introduction, and the launch had to land in a moment when dozens of YC companies were all posting at once.
We made a brand film built to travel. Something people would stop on, watch through, and send to someone else, not a feature tour. It had to work as the introduction to the product and as the thing that got Auxos noticed during the launch.

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The Outcome
Over 10x the engagement of any other launch video.
The film launched across Auxos's channels and Y Combinator's, and it carried the moment. Against every other company's launch video in the batch, it pulled more than ten times the engagement, and it drew attention from investors and partners at Y Combinator.
The result: over 800 reactions and 340+ comments on LinkedIn, with tens of thousands of views across platforms. In the weeks after launch, Auxos doubled its client base every week.
Testimonial
"The launch was a success. We got around 800 likes and a lot of demos booked." — Ashton Daniel, CEO, Auxos


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