Horological Society of New York
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Project goal
The Horological Society of New York sought a brand-defining film that would celebrate and market its 160-year legacy.
The goal was to create a cinematic experience that immersed audiences in the wonders of horology while celebrating the depth and legacy of the organization’s history.
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The outcome
Our professional crew captured and produced a cinematic blend of live action, animation, motion graphics, and computer-generated renderings of archival material, encapsulating the magic and storied legacy of the Society. Utilizing AI-powered restoration and rendering, we brought original archival imagery to life, honoring its history while elevating it for modern audiences. Through a seamless integration of live action and design, we crafted an unforgettable commercial film that celebrates both heritage and innovation.
Post-launch analytics showed a 45% boost in retention and a 30% increase in visitors to the society.
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